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TRAVIS RICE
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TRAVIS RICE 3L GORE-TEX PRO JACKET

Unrestrictive Armor

Travis Rice knows a thing or two about navigating the most technical terrain and treacherous conditions. The madman from Jackson, Wyoming, has spent his career redefining what’s possible, from gnarly backcountry lines to the groundbreaking Natural Selection Tour. We collaborated with Travis on every single detail of his signature Highline Pro jacket to create a jacket that ensures breathability, durability, and comfort, all while protecting you from the harshest conditions. Travis calls the Highline Pro, “Unrestrictive armor,” and we couldn’t agree more.

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“Your comfort in the mountains is the most crucial component there is, because it affects all your decisions. This jacket is what happens when you want lightweight + mobility + warmth + breathability + style. Everyone who I let try this on wants one... I feel like that kind of says it all.”

- Travis Rice

TECHNICAL BENEFITS

GAME CHANGING FABRIC

GORE-TEX PRO 3L is durable, waterproof, windproof and extremely breathable. It’s a game-changer.

MADE BETTER

Keep the performance level high and limit your impact on the environment.. 79% of this jacket is made from recycled nylon, providing a high level of environmental sustainability. The microgrid backer has been solution dyed, a process using less water, energy and chemicals, while resulting in fewer CO2 emissions.

TRAVIS RICE GORE-TEX INFINIUM JACKET

Weightless Warmth

In order to navigate conditions from the Tetons to the Tordrillos, Travis Rice needed a jacket with the perfect combination of warmth and featherlight mobility. Limitless performance on even the coldest days. So we created his Signature Highline Jacket. We took PRIMALOFT ACTIVE, the most breathable, lightweight insulator on the market and coupled it with GORE-TEX INFINIUM to create a coat that is super light, extra warm, and made to move with you. The result is a jacket that sets a new standard, designed by a rider who is constantly doing the same.

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“This jacket is ideal for resort riding, side country and most days that we are out in the elements. Warm and comfortable with a wind stopper layer on the outside for when the lift stops in a blizzard. It spans the most needs for the most days for the majority of people I know! Dare I say, quiver killer?”

- Travis Rice

TECHNICAL BENEFITS

THE LIGHTEST WARMTH

Lightest. Warmest. Most Breathable. These two premium fabrics work in harmony to provide unmatched protection on the coldest days. The GORE-TEX INFINIUM shell blocks wind and resists rain and snow. Warmth and breathability get a boost from PRIMALOFT ACTIVE, the most breathable, lightweight lining on the market that blurs the line between insulation and fabric.

MADE BETTER

Keep the performance level high and limit your impact on the environment. 58% of the fleece lining of this jacket is made from recycled plastic bottles.  Durable, PFC FREE hydrophobic treatment is an eco-friendly water repellent that keeps you dry while being kind to the planet

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A B O U T

In 2001, Travis Rice exploded onto the snowboarding scene, sending a 116-foot back rodeo at Snowboarder Magazine’s Superpark. The massive feat landed him a trip to Alaska and a full part with Absinthe Films, unleashing the beast, so to speak, that would change snowboarding indefinitely. While Travis is as humble as they come, his accomplishments are innumerable. He’s earned four X Games medals and has stood on the podium at the US Open, Arctic Challenge, and many more. He’s been named Rider of the Year numerous times. In 2006, he released his first film, The Community Project, an aptly named video that set the stage for That’s It, That’s All and The Art of Flight, movies that changed the game, both in terms of riding and filmmaking.

Of course, Travis doesn’t slow down. He’s a meticulous and thoughtful fireball of concentrated momentum. Over the past decade, he has made more monumental movies, including The Fourth Phase, Depth Perception, and most recently, Dark Matter, where POV angle of his descent in the long-sought-after Mathematics zone in Alaska once again retooled what is possible. In 2021, he brought to life another longtime goal, the Natural Selection Tour, an event series that has been building since the first iteration of the competition at Jackson Hole in 2008. This past winter, at the final stop of the competition in Alaska, Travis won it all, adding a Tour champion trophy to his wall and underlining his larger-than-life talent, both behind the scenes and on the fall line.

Overall, the Tour has been a smash hit, introducing a legion of viewers to freestyle snowboarding in the backcountry, and once again, changing the paradigm of snowboarding. Even more, NST, like all of Rice’s other endeavors, be it in the backcountry or beyond, raises up others. While Travis is indisputably one of the best snowboarders to ever strap in, his legacy is even more than his riding—it’s that as he keeps pushing snowboarding forward, he always brings everyone else along for the ride.

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TRAVIS RICE COLLECTION